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interior and cockpit of the 1559th SR22. • Hartzell propellers await installation on their aircraft. • Final
detailing and checking before the new Cirrus is cleared for its first flight. • Happy customers – Richard
and Cindy Andolshek of Minneapolis, Minnesota are introduced to their new SR22 at the Cirrus Delivery
Centre by a company representative. Main pic: Brand spanking new!
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Cirrus: Into the Air-Taxi Business and Designing a Single-Engine Jet Mar '06
By Karen Di Piazza
For the past four years, Cirrus Design has claimed the dominant position in the marketplace, in the sale of its
all-composite, single-engine piston SR series aircraft. The aircraft's selling point is the all-digital glass cockpit,
which Cirrus says simplifies piloting duties and enhances safety. But its aircraft have other features that
Cirrus officials say others don't, making its SR series planes the world's bestselling aircraft in its class: a builtin
parachute system and a comfortable, roomy interior.
Alan Klapmeier, president and CEO of Cirrus Design, believes
that a “personal single-engine jet,” designed for the pilot, is a
missing link in general aviation.
Cirrus has experienced such extreme growth that it has
expanded two of its manufacturing facilities, one in
Duluth, Minn., and one in Grand Forks, N.D. To add to
the company's portfolio, Cirrus Industries, the parent
company of Cirrus Design Corp., plans to acquire
Greenville, S.C.-based Smart Air Travel Solutions Air.
SATS Air, a FAR Part 135 charter company, currently
operates 13 SR22s.
"We haven't purchased the company; we've signed a
letter of intent," says Alan Klapmeier, cofounder,
president and CEO of Cirrus. "We forecast finalization of
the acquisition long before June 2006."
When it's finalized, SATS Air will become a wholly
owned subsidiary of Cirrus.
"Based on what we think the air taxi is, it's a way for us
to demonstrate that it works," Klapmeier said. "After that,
it can go a lot of different directions. Bring on other
partners, spin it off separately or fold it more into our
operations."
He declined to disclose how much this acquisition was
worth, but confirmed that SATS Air will add an additional
87 SR series aircraft to its fleet, with a total of 100
aircraft operating by year-end. It's not certain if the 100-
fleet air-taxi operation will be a combination of SR22s,
SR20s or SR22-GTS aircraft. The GTS model has been
out for two years, and is fully loaded with many upgrades
as standard features (except air conditioning).
"This initiative proves that a single-engine piston plane
can be certified all weather day/night IFR Part 135," he
said. "For non-aviation people, this air-taxi concept
works. Primarily, trips will be in the 200- to 300-mile, short-leg range, so it's not something for which people
would be taking airlines or would charter large planes."
Klapmeier said the concept could reduce time spent driving automobiles.
"During these short trips, people will travel in comfort," he said. "The aircraft is comfortable and the
information systems on the glass cockpit provide information in such a way that non-pilots understand what's
going on as well."
Because passengers know each airplane is equipped with a Cirrus Airframe Parachute System, he said
there's a certain level of confidence.
"Basically, it removes the question of what kind of airplane they need in order to feel safe," he said.
http://www.airportjournals.com/Display.cfm?varID=0603012 (1 of 5)3/9/2006 9:39:55 AM
Airport Journals
With one pilot and three passengers, Klapmeier said it would take a little more than an hour to fly a 200-mile
trip.
"Opening up personal transportation opportunities for the public additionally increases the usage of small
airports, which adds income for businesses at each facility," he said. "The cost is reasonable. It's not a perseat
sale; it's a per-hour sale, now sold in 10-hour blocks. That works out to be about $425 an hour. It's a
very good price. If you fill all three seats, it's really cheap. If you're just flying yourself, think in terms of a
lawyer or accountant; what do they charge per hour and how much time can they save by spending an hour
on an airplane versus three or four hours in a car?"
Corporate travel managers, trying to manage travel expenditures, agree that if two or three executive
passengers are traveling to the same location, putting them on the same plane makes sense. Airplane
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